techstarsan Italian metaverse enabler who develops metaverse solutions to accompany companies in their companies virtual transformationMake it official Enda Metaverse. This is the first metaverse event to be built on the technology a meta existence. The project was revealed inimpact daythe event you envision flu It is sponsored by the Municipality of Milan and was created to discover every aspect of the world of influencer marketing.
The collaboration with Flo marks the first opportunity to use Techstar technology in the events sector on a national level; Meta Presence is an immersive space where companies and brands can find their dimension in virtual reality to convey their values and message of the powered event to the participants, creating unique moments of interaction. between The spaces available in the immersive experience for events include a main room dedicated for example to conferences, live broadcasts and use by audiences of various types of content, but also spaces dedicated to communication and display of specific branded content: Thanks to this design, remote participation becomes immersive, full of meetings, relationships, and business opportunities. By making its expertise available, Techstar is able to shape an architecture that is perfectly aligned with the client’s values and brand identity starting from the first step of meeting, gathering materials, sharing its guidelines, mood board, and goals for what will be the ‘Metaverse.’ Design stage, then we start creating and customizing the 3D spacesupload brand and partner assets, set up avatars, and how to explore the environment. The overall script is then placed online on the Meta Presence and Invitations platform, creating an onboarding procedure and sharing with the client that will make it available for end users to explore.
“Thanks to our Meta Presence platform, on Impact Day we created a personalized 3D virtual space where ideas, projects and people come together and can interact in an immersive, engaging and stimulating way in a completely new way. Inda Metaverse is the first immersive space created for an event of national importance that is able to tell the specific values and themes of the event, allowing participants to watch live broadcasts and interact with the contents through a custom avatar” – commented Marco ZanottiniFounder and CEO, TechStar.